Competitive flights for quality holidays
Finnair's Leisure Traffic division competitively combines quality holiday packages and low-cost flights to holiday destinations. For decades now, Finnish holidaymakers have trusted the success of their vacation to the two most popular leisure travel brands in Finland: Aurinkomatkat - Suntours and Finnair's Leisure Flights. Both business units belong to the Finnair Group and are market leaders in their own fields.
The Leisure Traffic division has a strong hold on the domestic leisure travel market. The division has continually increased its market shares. New and growing markets in the neighbouring Baltic states and the St. Petersburg region will provide significant growth potential for leisure travel in the coming years.
In its package tour provision Aurinkomatkat has managed to create a satisfactory price/quality combination which is ideal for strengthening Aurinkomatkat's position on the package tour brand map. In this time of upheaval in flight traffic, Finnair's Leisure Flights unit is doing its part in responding to the challenge posed by the no-frills airlines. The unit offers competitive flights without having to reduce service to undetectable levels.
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